Why Companies Listen To Customer Feedback

Most companies of moderate size have realized that surveys are one of the most advantageous methods of discovering both the things they are doing correctly, and unseen issues during daily operations.

Having customers voices heard through multiple choice surveys also allows for customers to air any grievances to a panel of corporate individuals who have the ability to rectify a situation privately, and without press.

Additional coupons, bonuses, and sweepstakes are the primary motivators to encourage customers who may not typically complete a survey, to share additional incites as to how they view a fast food restaurant, chain store, or grocery store that they frequent.

For a list of the most popular surveys by company, you can view the survey quick reference page.